Job Description

Overview

Samsara (NYSE: IOT) is the pioneer of the Connected Operations Cloud, a platform that enables organizations that depend on physical operations to harness IoT data to develop actionable insights and improve operations. We help improve safety, efficiency and sustainability of physical operations that power the global economy, including agriculture, construction, field services, transportation, and manufacturing.

Working at Samsara means helping define the future of physical operations and being part of a team shaping an exciting array of product solutions. As a recently public company, youll have autonomy and support to make an impact as we build for the long term.

About the role

We are looking for a strategic, results-driven Senior Growth Marketing Manager to drive customer acquisition and business growth through paid social, YouTube, and ABM campaigns. This role will own the end-to-end strategy and execution of digital campaigns, with a focus on experimentation, optimization, and measurable impact. Youll lead paid social and scale ABM programspartnering with Sales and cross-functional teams to identify high-value accounts, develop targeted campaigns, and personalize messaging that drives engagement and pipeline. The right candidate is hands-on, analytical, and excited to uncover growth opportunities while continuously improving performance across multiple channels. This is a high-impact role critical to growth goals, suitable for someone who thrives in fast-paced environments, loves data-driven problem solving, and owns outcomes from start to finish.

This is a hybrid position requiring 1 day per week in our San Francisco office and 4 days working remotely. Relocation assistance will not be provided for this role.

You should apply if

• You want to impact the industries that run our world: Your efforts will result in real-world impacthelping keep the lights on, get food into grocery stores, reduce emissions, and ensure workers return home safely.
• You are the architect of your own career: We support rapid career development and provide opportunities to experiment and master your craft in a hyper-growth environment.
• Youre energized by our opportunity: The vision to digitize large sectors of the global economy requires your focus and best efforts.
• You want to be with the best: You will be surrounded by a high-caliber team that encourages you to do your best.

In this role, you will

• Develop and execute a data-driven customer acquisition and expansion strategy across Meta, LinkedIn, YouTube, Rollworks, 6Sense, and other paid social and account-based channels.
• Experiment with new channels to uncover growth frontiers.
• Own end-to-end campaign strategy and executionfrom ideation and audience targeting to ads trafficking, creative optimization and performance analysis.
• Use A/B testing and experimentation to continuously improve ad creative, audience targeting, and bidding strategies.
• Leverage performance data to inform audience segmentation, creative development, and bidding approaches that drive performance and efficiency.
• Analyze and present campaign results, implementing recommendations to optimize performance and identify new growth opportunities.
• Partner with Sales, Marketing Ops, Demand Generation, Field Marketing, Customer Marketing, Brand Marketing, and Regional Marketing Teams to create integrated campaigns to achieve our goals.
• Champion and embed Samsaras cultural principles (Focus on Customer Success, Build for the Long Term, Adopt a Growth Mindset, Be Inclusive, Win as a Team) as we scale globally.

Minimum requirements for the role

• 5+ years hands-on experience with Paid Social; ABM experience, Search or Programmatic Display is a plus.
• Skilled in building campaigns and ads directly in platform-native tools (e.g., Meta Ads Manager, LinkedIn Campaign Manager, Google Ads, Rollworks, 6sense).
• Skilled in trafficking ads and implementing tags in Google Tag Manager.
• Experience with intent signal providers and AI ABM tools is a plus.
• Results-oriented and data-driven, leveraging qualitative and quantitative insights to guide decisions and priorities.
• Proven ability to build performance marketing channels from the ground up with high-impact, high-return initiatives.
• Strong interpersonal and communication skills, with the ability to collaborate across technical and creative teams.
• High level of ownership and accountability, with experience managing multiple stakeholders and projects simultaneously.
• Proactive self-starter who identifies opportunities for Marketing to drive business growth.
• Bachelors Degree.

An ideal candidate also has

• Experience with intent signal providers and AI ABM tools is a plus.
• Experience with Google Marketing Platform (Campaign Manager, DV360) is a plus.

Also listed: #LI-Hybrid

Samsaras Compensation Philosophy

Samsaras compensation program is designed to deliver Total Direct Compensation (based on role, level, and geography) that is at or above market. We do this through base salary + bonus/variable + restricted stock unit awards (RSUs) for eligible roles. For eligible roles, a new hire RSU award may be awarded at the time of hire, and additional RSU refresh grants may be awarded annually.

We pay for performance, and top performers may receive above-market equity refresh awards.

Salary range: The range of annual base salary for this position is disclosed below and may vary by city and experience.

$116,322.50$195,500 USD

EEO and Benefits

At Samsara, we welcome everyone regardless of background. All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected characteristics. We depend on diverse perspectives to solve complex problems and want Samsara to be a place where people from all backgrounds can make an impact.

Benefits and Accommodations

Benefits: Full-time employees receive a competitive total compensation package along with remote and flexible working, health benefits, and more. See the Benefits site for details.

Accommodations: Samsara is committed to equal opportunity in employment for qualified persons with disabilities. Please email accessibleinterviewing@samsara.com if you require reasonable accommodations during the recruiting process.

We support flexible working and openness to on-site, hybrid, or remote arrangements where possible, with location requirements noted in each job description. All offers are contingent on the legal right to work in the specified location.

Fraudulent Offers

Samsara does not charge applicants fees. Official communication will come from emails ending in @samsara.com. For information on fraudulent offers, please refer to our guidance in the accessibility blog post.

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