Job Description
The Public Relations Manager reports directly to the Senior Director of Communications and will work with digital, social media, and multimedia personnel as well. Candidates seeking a collaborative environment, working with people passionate about youth sports and wanting to make a direct impact on a nationally recognized brand are encouraged to apply.
Summary of Duties and Responsibilities include but are not necessarily limited to:
· Manage the development and implementation of multi-platform public relations strategy for AAU
· Implement public relation and social media plans to promote the AAU brand in the media, at events
and other related activities
· Write copy for press releases, website, social media, and other communication materials
· Develop and maintain external communications (newsletter, press releases, social media)
· Analyze and measure results of PR, social media and marketing efforts
· Identify and act on opportunities to promote AAU, increase exposure and educate the community on
issues related to the AAU
· Assist with promotion, advertising and overall AAU marketing initiatives
Qualifications
• Bachelor’s degree in broadcast journalism, communications, social media, marketing or public
relations, related field required
• Minimum of 4 years’ experience required
• Strong writing, proofreading and editing skills a must
• Experience with drafting and distributing press releases a plus
• Experience with social media channels such as Facebook, Twitter, Instagram, Youtube a plus
• Experience in Adobe Creative Suite (Illustrator, Photoshop, InDesign) a plus
• Knowledge of sports, especially the youth sports industry, a must
• Knowledge of video editing software such as Final Cut Pro or Adobe Premiere a plus
• Knowledge of photography a plus
• Must be able to successfully pass an AAU background screening
Company DescriptionOne of the largest, non-profit, volunteer, multi-sport event organizations in the world
One of the largest, non-profit, volunteer, multi-sport event organizations in the world
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